Brand Refresh and Campaign
Treasures
New Zealand’s beloved nappy brand Treasures, embarked on a journey to reposition and reintroduce itself as a new and improved product, emphasising its improved quality, absorbency and affordability.
Mark by South created a strategy to reinvigorate the brand’s digital presence, by refreshing the visual elements, creating content to foster a parenting community, at the same time as highlighting the updated features of the product.
Services
- Content Creation
- Creative Direction
- Digital Marketing Strategy
- Brand Refresh
- Photography
- Videography
The refreshed colours, typography and imagery exude confidence and authenticity, because life with kids is undeniably louder, more expressive, and full of joy!
