Digital Marketing Campaign & Design Refresh
Candela & Barcita
Leola and Matt from one of Auckland’s most celebrated dining establishments - Candela - came to us shortly after opening their private event space Barcita with a simple brief, to secure event bookings every weekend until the end of the year.
Mark designed and implemented a campaign that spanned across multiple digital touch points including Google, META with additional lead generation concepts such as relevant directory listings. The focus was to showcase the many different ways the space could be utilised, including private parties, corporate functions, long lunches, press events, anniversaries, birthdays, events that are seated and standing, inside and outside. Our campaign was successful in inspiring people to book Barcita for unique events right up until the new year and beyond.
Services
- Digital Marketing
- Website Design
- Menu Design Refresh
- Events Guide Design Refresh
Our work further extended across Candela’s website and restaurant collateral including menus and event brochures. Functionality and visibility was key in our design process, making bookings and Barcita’s event space offering easily accessible on the home page.
"As an evolving small business, we knew we needed to take the next steps in advertising our events offering to a wider audience. The South team helped us map our goals and worked on our vision straight away. We saw a huge increase in event enquiries after our campaign was launched and have locked more events this year than we initially thought possible. The knowledge, efficiency and service Mark by South offers have been invaluable. Franky and the team have been transparent, dedicated and excellent to work with. The whole process has been really fun and easy.
I highly recommend getting in touch with Mark by South if you want to give your business the boost it deserves."
– Leola King, Co-owner Candela
